Ms. Tharuka Jayathilake

Ms. Tharuka Jayathilake

Senior Lecturer (SLIIT)

FACULTY OF BUSINESS | BUSINESS MANAGEMENT

  • Coming from a Fashion Business background, Tharuka Jayathilake is a Fashion Business lecturer, proficient with constructive and effective teaching methods. She is experienced in the subject areas of Fashion Marketing & Promotion, Fashion Business & Management, Trend forecasting for Fashion, and Fashion Entrepreneurship. She is having professional experience in the fields of fashion design and Design Business education.
  • Tharuka has worked as a Fashion Designer for both local and international apparel design and manufacturing companies and had contributed to several global fashion brands such as NIKE, Lululemon, RLX, Patagonia, and Polo Ralph Lauren.
  • After working in the Fashion industry for several years, she then joined the academic stream. She is currently appointed as a senior lecturer in SLIIT Business School, and coordinates the B.Sc (Hons) program of Fashion Business and Management offered by SLIIT Business school.
  • Dec 2022- Present: Senior Lecturer, SLIIT Business School
  • Nov 2021- Nov 2022: Fashion Design & Marketing Lecturer, Global Technological Campus, Nugegoda, Sri Lanka
  • June 2022- Nov 2022: Visiting Lecturer, AMDT School of Creativity, Colombo 004
  • Oct 2020- Nov 2022: Visiting Lecturer, Sri Lanka Institute of Textile & Apparel (SLITA), Rathmalana
  • Oct 2020- Nov 2021: Visiting Lecturer, Global Technological Campus, Nugegoda, Sri Lanka
  • Jan 2018- Oct 2019: Fashion Designer, Iva Pffifier Creations, Melbourne, Australia
  • Dec 2014- Dec 2015: Fashion Designer, MAS (ACTIVE) Nirmaana, MAS Holdings, Katunayake
  • Dec 2012- June 2013: Freelance Designer, Laksala State Souvenir Boutique, Colombo
Academic Qualifications
  • 2016-2018: MBA (Fashion Entrepreneurship), RMIT Australia
  • 2010- 2014: Bachelor of Design (Hons.) University of Moratuwa, Sri Lanka
  • 2017: Lynda.com Certificate (online) courses: ADOBE Creative Cloud (Illustrator, Photoshop, InDesign), Design Thinking & Process
Honors and Awards
Interests
  • Entrepreneurship
  • Collaborative Advantage
  • Circular Economy & Sustainable Innovation
  • Sustainability Oriented Technology (SOT)
  • Fashion Business
Memberships
  • Collaborative Advantage in Creative industries: Developing a framework for collaborative craft communities in Sri Lanka
  • Incorperating Sustainability Oriented Technology to uplift the traditional craft communities in Sri Lanka
My Publications

CONFERENCE PRESENTATIONS

  • Tharuka Jayathilake, Keshani Wimanthika, Amanda Abeysekara, Krishantha Wisenthige, Kapila Rathnayake  “When to Post and What to Write: Content Management in Instagram to Improve Customer engagement in Sri Lankan Fashion & Apparel Brands:”  
    Presentation,     2023

Founder and Chairman

Introducing the visionary entrepreneur, Mr. Indy Pathmanadan, affectionately known as Mr. Indy, a driving force in the Bath Furniture and Modular Kitchen industries. With over 30 years of expertise, Mr.Indy’s journey is one of extraordinary accomplishments and relentless pursuit of excellence.

A graduate in engineering from the prestigious University of Waterloo, Ontario, Mr. Indy’s entrepreneurial journey began as a Coop student in his Canadian garage. From humble beginnings, he transformed MagickWoods into a global powerhouse with operations spanning across North America and Asia. Today, MagickWoods stands tall with an impressive presence in renowned retailers such as Home Depot, Lowes, and Menards. Mr. Indy’s bold vision includes establishing a strong domestic presence in the USA, facilitating the transformation from China to Aurora. His innovative approach involves forging exclusive partnerships with retailers, creating bespoke brands tailored to their discerning customer base.

With an unwavering commitment to delivering unparalleled quality, Mr. Indy is a firm believer in the digital economy. His passion for enhancing the customer experience led him to pioneer the use of cuttingedge 3D and augmented reality technologies in kitchen design, revolutionising the industry. Demonstrating his forward-thinking mindset, Mr. Indy recently unveiled Magickhome.com, an exceptional ecommerce platform that offers direct-to-consumer digital sales channels, further expanding his reach and impact. Notably, he holds a patent for his groundbreaking invention, the Bath weighing scale product, exemplifying his dedication to innovation.

Mr. Indy’s exceptional contributions have earned him a plethora of accolades. From prestigious design awards for his innovative creations at Bath Furniture to receiving the esteemed Young Entrepreneur Award from the Canadian Chamber of Commerce, his outstanding achievements have been recognised on numerous occasions. Additionally, his remarkable export performance and job creation efforts have garnered accolades from the Government of India, solidifying his reputation as an industry trailblazer. Beyond his entrepreneurial endeavours, Mr. Indy actively engages in social causes close to his heart. As the co-founder of CanTYD, a non-profit organisation focused on youth development in Canada, he channels his passion for empowering the younger generation. Furthermore, he dedicated four years of his life to serving on the Southeast Asian Consultative Committee of the Metropolitan Toronto Police, striving to create a safer community for all.

As a proud parent of three children, Mr. Indy finds solace in the embrace of nature. Whether it’s the thrill of running, the serenity of hiking, the pursuit of adventure through hunting, or the freedom of cycling amidst the majestic Rocky Mountains, he cherishes the moments that rejuvenate his spirit. Mr. Indrakumar Pathmanadan, the epitome of entrepreneurial brilliance, continues to redefine industry standards through his remarkable achievements. Join us at our university as we draw inspiration from Mr.Indy’s journey, fostering a culture of innovation, excellence, and unwavering determination.

Founder and Chairman

Introducing the visionary entrepreneur, Mr. Indy Pathmanadan, affectionately known as Mr. Indy, a driving force in the Bath Furniture and Modular Kitchen industries. With over 30 years of expertise, Mr.Indy’s journey is one of extraordinary accomplishments and relentless pursuit of excellence.

A graduate in engineering from the prestigious University of Waterloo, Ontario, Mr. Indy’s entrepreneurial journey began as a Coop student in his Canadian garage. From humble beginnings, he transformed MagickWoods into a global powerhouse with operations spanning across North America and Asia. Today, MagickWoods stands tall with an impressive presence in renowned retailers such as Home Depot, Lowes, and Menards. Mr. Indy’s bold vision includes establishing a strong domestic presence in the USA, facilitating the transformation from China to Aurora. His innovative approach involves forging exclusive partnerships with retailers, creating bespoke brands tailored to their discerning customer base.

With an unwavering commitment to delivering unparalleled quality, Mr. Indy is a firm believer in the digital economy. His passion for enhancing the customer experience led him to pioneer the use of cuttingedge 3D and augmented reality technologies in kitchen design, revolutionising the industry. Demonstrating his forward-thinking mindset, Mr. Indy recently unveiled Magickhome.com, an exceptional ecommerce platform that offers direct-to-consumer digital sales channels, further expanding his reach and impact. Notably, he holds a patent for his groundbreaking invention, the Bath weighing scale product, exemplifying his dedication to innovation.

Mr. Indy’s exceptional contributions have earned him a plethora of accolades. From prestigious design awards for his innovative creations at Bath Furniture to receiving the esteemed Young Entrepreneur Award from the Canadian Chamber of Commerce, his outstanding achievements have been recognised on numerous occasions. Additionally, his remarkable export performance and job creation efforts have garnered accolades from the Government of India, solidifying his reputation as an industry trailblazer. Beyond his entrepreneurial endeavours, Mr. Indy actively engages in social causes close to his heart. As the co-founder of CanTYD, a non-profit organisation focused on youth development in Canada, he channels his passion for empowering the younger generation. Furthermore, he dedicated four years of his life to serving on the Southeast Asian Consultative Committee of the Metropolitan Toronto Police, striving to create a safer community for all.

As a proud parent of three children, Mr. Indy finds solace in the embrace of nature. Whether it’s the thrill of running, the serenity of hiking, the pursuit of adventure through hunting, or the freedom of cycling amidst the majestic Rocky Mountains, he cherishes the moments that rejuvenate his spirit. Mr. Indrakumar Pathmanadan, the epitome of entrepreneurial brilliance, continues to redefine industry standards through his remarkable achievements. Join us at our university as we draw inspiration from Mr.Indy’s journey, fostering a culture of innovation, excellence, and unwavering determination.